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Cannabis Economy

Cannabis Economy (by Audio Archives) chronicles personal conversations with business leaders on Ingenuity, Inspiration...and Cannabis. Our first goal is to provide an oral history of legal cannabis in real-time. Who you are informs what you do. Business is personal. Follow us on Twitter @CannEconomy
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Jul 3, 2017
Cassandra Farrington joins us and takes us through her background. Born and raised south of the Mason Dixon line, she went to the University of Alabama to study communications and marketing. A self-described introvert, she had a couple of good initial positions but went back to get her MBA. Upon graduating, her Fortune 100 job moved her to Denver.  Serendipitously, an old business associate called at a moment which Cassandra was ready to move. Her operational experience made her the perfect fit. And that phone call turned into her running Marijuana Business Daily and the Marijuana Business Conference. However, those ideas were not the first ideas. But they were the ones, as you know, with the most explosive growth.
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